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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Four Tools Small Businesses Must Consider

Small businesses are increasingly dependent on technology. If your business is looking to invest its capital into operations, the following digital tools can go a long way toward helping you meet your short and long-term goals. 

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Solid Vendor Management Leads To Solid Successes

In order to function properly, any business will need to procure certain pieces of equipment. Some of this equipment will be specialized to the business’ purpose, while some will be the sort that may be more commonly found in offices everywhere. This equipment must be procured from somewhere, and this is where vendors come in--but who in your organization is responsible for your vendor management?

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Can You Use Help with Your Customer Relationships?

Understanding what your customers need is a crucial first step toward improving the way your organization communicates with them. They expect a certain level of service, so how can you make sure to maintain it while still leveling with them on what they require of your business? A customer relationship management software, or CRM, is invaluable toward this end.

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Which Management Software Is Right for Your Business?

On the surface, you might think that customer relationship management (CRM) and enterprise resource planning (ERP) are the same exact thing. However, they both have very specific niches for a business--particularly when it comes to managing organizational assets and interactions with consumers. Here are some of the specific situations in which you’ll find these solutions helpful.

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Tip of the Week: 4 Sure-Fire Ways to Improve Customer Service [VIDEO]

b2ap3_thumbnail_customer_service_400.jpgThe Internet gives customers a platform to be heard like never before. A customer’s opinion of your business dealings, when amplified online, can make or break your company. This reality requires modern enterprises to take customer service very seriously, which is easier said than done.

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It Takes 10-12 Positive Customer Reviews to Make Up for One Negative Review

b2ap3_thumbnail_unhappy_clientele_400.jpgWe all like to think that our businesses are the most influential in our chosen field. However, the true scope of how true this is, lies not only in your expertise, but also with your clients. If they aren’t satisfied, you can be sure that this fact will reflect itself in your sales figures.

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It Takes 10-12 Positive Customer Reviews to Make Up for One Negative Review

b2ap3_thumbnail_unhappy_clientele_400.jpgWe all like to think that our businesses are the most influential in our chosen field. However, the true scope of how true this is, lies not only in your expertise, but also with your clients. If they aren’t satisfied, you can be sure that this fact will reflect itself in your sales figures.

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The Advantage of Knowing Why a Client is Calling Before You Answer

b2ap3_thumbnail_voip_is_cost_effective_400.jpgAre your employees trained to answer the phones in a helpful and professional manner? If you're not intentional about this, calls made to your company will be fumbled, notes will be scribbled on paper, and clients will lose confidence in your business. One way to really impress callers is to equip your staff with phone features allowing them to know pertinent information about a client before they answer the phone.

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How to Optimize Your Twitter Background

b2ap3_thumbnail_custom_twitter_background_400.jpgDue to Twitter's popularity, it can be difficult to establish a significant presence on the social media giant. To succeed, you have to grab a user's attention immediately when they visit your page. Having an dynamic background image will help improve your chances of landing a new Twitter follower. Here's how you do it!

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Amazon Suggests Drone Deliveries Not Far Off

b2ap3_thumbnail_adrone400.jpgDo you ever feel like you're living in the future? With all the technological advancements designed and manufactured to entertain us or make our lives easier, we don't often take a minute to realize how much the world has changed in a very short period of time.

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'Ellio! Can I bye o' Ofsistance?

b2ap3_thumbnail_helpdesk400.jpgHow does it make you feel having to call IT support? If you've never talked with one of our IT technicians, then you may think of the stereotypical scenario of dealing with an incoherent foreigner and dread making the call. We feel IT Support should be quick, easy, and resolve the problem, not test the limits of your patience.

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Bulletproof Your Customer Service Policy

b2ap3_thumbnail_success400.jpgThe way you treat customers, handle their feedback, and serve their needs can be the most powerful selling point of your business. Customer satisfaction comes down to the way customers feel after they've made a purchase. Your customer service policy can either make or break your business. Here's how to bulletproof your customer service policy.

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How Good is Your Technologese?

b2ap3_thumbnail_vendhead400.jpgHave you ever talked with an IT technician about how technology works, and one minute into their explanation you zone out and can't understand a word they're saying? They're speaking English, you recognize the words, yet you can't make sense of anything. In situations like this, you need an interpreter that speaks technologese, we can help.

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MOOOOVE! IT Support Lessons from Nick Burns

b2ap3_thumbnail_burns400.jpgIT support is not without its stereotypes. These stereotypes can make for some great humor, as seen in Jimmy Fallon's Saturday Night Live character, Nick Burns, Your Company's Computer Guy. Behind every Nick Burns stereotype is a truth about poor IT service. Let's take a look at Nick to show you how we are nothing like him.

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Shut the Back Door! Paying Attention to Your Customers

b2ap3_thumbnail_backdoor400.jpgIf the front door represents the entry point to your company where prospects turn into customers, then the back door represents weaknesses in your business model that provide customers with reasons to look elsewhere.

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Go Forward with Service That’s Guaranteed!

b2ap3_thumbnail_1guarantee400.pngYou wouldn't make a major technology purchase without first researching it. A person who gives you advice is essentially putting their reputation on the line. When it comes to technology and our IT services, we will confidently offer you our expert advice in order to help provide you with the best solution possible. In business, this is called a guarantee!

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