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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Good Vendor Relationships Can Boost Your Business

Your business requires you to make certain compromises. Still, when it comes to building a network of vendors that can help you realize your goals, you have to take some time and carefully select the people you want to have long-lasting relationships with because constantly changing vendors can cause plenty of problems for you. In this month’s newsletter, we discuss how to get the most out of your vendor relationships.

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Enhancing Your Sales Presentation Strategy

In sales, context is everything. Crafting a compelling sales presentation remains a cornerstone of successful business interactions. In today's rapidly evolving landscape, merely delivering information is just not enough. The true measure of a presentation's success lies in its resonance with the audience. For everyone involved in the sales process, understanding this dynamic is crucial for driving meaningful engagement and fostering lasting connections.

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The Pros and Cons of Current AI Tools

Using AI is all the rage these days. Seemingly every opportunity software developers have to add some type of AI or machine learning technology into their offerings is being taken; not only for the benefits that it gives their customers, but also for the marketing clout it immediately provides. This month, we thought we’d go into some of the ways AI is helping create more dynamic software and if it really provides end user value or if it’s kind of a red herring used by developers to position their products better in a more competitive market.

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Six Ways to Improve Your Operations

Successful businesses need to adjust to changes in the market, what customers want, and new industry trends. This means they have to know their business well and be willing to try new things. Let’s look at six key areas where businesses often make changes to stay successful.

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Staying Productive is Crucial for Everyone

It can be difficult staying productive with all the things that happen day-in and day-out around your business. When your team is productive, it helps you stay focused and organized, and it can make a big difference in how successful you are. This week we break down just how keeping productivity levels high can make or break a business.

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Being a More Sustainable Business Helps More than the Environment

Being a green business is certainly not a bad thing. Not only does it help boost your company's environmental friendliness, but it can often attract customers and clients who prioritize the environment. Less mentioned, however, is how being greener can actually give your business an advantage in the right circumstances.

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Two Common Issues that Create Inefficiency and What to Do About Them

Efficiency is extremely important for any business to maintain consistent revenue generation. Technology is a big part of that. Today, we’ll discuss two ways that technology can help build a more efficient business. 

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Benefits AI Brings to the Small Business

AI has become a major tool all throughout the modern economy. Businesses are using technology with built-in AI, and that’s because it improves operational efficiency. Let's take a look at some of the benefits small businesses can take advantage of with AI.

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Could Your Employees Benefit from a Compressed Workweek?

The concept of a four-day workweek has started to gain significant traction among businesses of all sizes. There's a subtle distinction between the traditional four-day workweek and the compressed workweek, however. Today, we will discuss the compressed workweek and what it means for employees.

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The Right Way to Address IT Issues

Technology allows businesses to leverage high-impact practices, but only if that technology works the way it’s supposed to. Even simple issues with network connectivity problems, outdated technology, and cybersecurity can impact operations. The key to a successful technology deployment is understanding where potential disruptions could occur and taking measures to proactively address them ahead of time.

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Save Time with Vendor Management

Your business works with a lot of vendors. Each of these vendors requires your time, energy, and resources. Do you have the assets to handle all of them yourself, or would it all be better spent elsewhere on more profitable tasks and projects? Today, we’ll highlight your business’ vendor management options.

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The Main Benefits of Using a Private Cloud

Many organizations have become reliant on cloud computing due to its cost efficiency and accessibility to computing resources. However, complications with data security often arise. One way to gain control and maintain accessibility is to use a private cloud. This article explores why a business might choose a private cloud over more affordable public cloud platforms.

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Are You Doing Enough to Prevent Risk? (Probably Not)

There are plenty of risks that today’s businesses regularly deal with, particularly in terms of cybersecurity. This year, a panel of experts shared some human risk management insights at the Cybsafe Impact 2024 USA conference. Let’s review some of the topics they touched on.

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Small Businesses Should Keep Technology Simple

A business has to have people who know how to balance its spending to cover its bases and keep the company healthy. For the small business it is often a matter of choices. In this month’s newsletter, let’s go through some of the ways that keeping it simple might just be the best strategy in terms of their technology.

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Data is a Great Thing to Have (Assuming It’s Well-Managed)

There’s no doubt that data is valuable. It can improve many different aspects of a business, most notably operations, customer relations, and marketing. The more data you have, the more specific actions you can take to improve your business. But it can also be a real problem if you don’t have a plan for managing it. Let’s discuss some problems your data can present and how to avoid them.

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Six Types of Management Software You Need to Know About

Effective management is crucial for success. One way to achieve this is by using management software. With so many options available, how do you choose the right one? Today’s article explores the different types of management software to help you make an informed decision.

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How to Hire the Ideal IT Consultant for Your Business

Your business needs IT expertise, regardless of how much it is integrated into your operations. You need someone on staff who not only understands your technology, but someone who can help you make the most of it to get the leg up on competition. Today, we want to explore how you can hire the right IT professionals for your organization’s specific needs, including both hard and soft skills.

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If You Notice These Workplace Issues, You Have a Productivity Problem

Productivity is the measure of which an employee and a business is judged by, and for that reason, when productivity starts to lapse at an individual or organizational level it needs to be addressed immediately. In today’s blog, we’ll go through some of the problems that an organization can see when productivity drops.

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How a CRM Can Make Your Business Better

No matter your industry, size, or business model, satisfying your customers is crucial. Your business' survival depends on your ability to do this effectively.

To achieve this, it is essential to leverage every opportunity to deliver for your audience. One way to do this is through modern business technology, such as customer relationship management (CRM). Let's explore what a CRM is and why it's beneficial.

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Why Clean Data Is Important for Backend Processes

Businesses are constantly trying to find a way to best use their data. Whether it is creating a business intelligence strategy, integrating artificial intelligence, or for simple analytics, without having accurate, reliable data, the insights you derive can be misleading and end up costing you. That’s why it is important to know how to scrub or clean your data. Having access to clean data is essential for anyone involved in business intelligence or AI. Today, we will discuss the issue and give you a simple guide to help you get started.

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Dude, Use This RAD Method to Get Your Inbox Under Control

Do you have trouble keeping up with your email inbox? You’re not alone; business professionals all over the world struggle to get to the fabled “inbox zero.” If you want to change the way you manage your inbox for the better, you should consider the RAD method. It might just change your life.

The proposed ideas here come from Nick Sonnenberg, founder and CEO of Leverage.

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Strategies for Rising Above Adversity in Business

Adversity is an inevitable part of doing business. Every administrator, manager, and employee will face challenges at some point. Overcoming these obstacles is crucial for maintaining efficient operations and fostering a resilient work environment. Here are some effective strategies to help you navigate adversity in business.

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Five Password Best Practices You Must Keep in Mind for 2024

Passwords have long been one of the central pillars of account security on the Internet. Combined with a username, they make up the foundation of most login systems. Because of this, they are a hot commodity for hackers who want to steal credentials and infiltrate accounts or networks. In recent years, however, other security measures have exposed the weakness of poor passwords for security, leading to the adoption of other measures.

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Big Data Initiatives Can Give You a Better Idea on the Best Ways to Run Your Business

Big data is now a crucial resource for businesses of all sizes, including small enterprises. Today, businesses have unprecedented access to vast amounts of data, enabling them to make more informed decisions and operate more efficiently. This month’s newsletter explores how small businesses harness big data's power.

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These IT Threats Can Ruin Your Business

Technology is a major part of today’s business. It’s fair to say anyone that works in business today is at least semi-proficient with the technology needed to complete their tasks. Unfortunately, for many people, however, the fact that their business requires complicated technology is problematic. This is because at any given moment there are people looking to undermine their job, seeking access to accounts that will allow them to siphon money and data from organizations. 

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Fringe Technologies that Can Benefit Your Business

Fringe technology encompasses innovative and unconventional tech solutions that are not yet mainstream but can potentially make a significant impact. Small businesses can utilize these technologies to gain a competitive edge, boost efficiency, and enhance customer experiences. Here are some examples of fringe technologies that small businesses can adopt.

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Big Data, Small Business

Big data has become an invaluable asset, not just for large corporations but also for small businesses. Using the vast amounts of data your business creates to help you make more effective decisions is easier than ever. In this month’s newsletter, we’ll look at how small businesses are tapping into the power of big data:

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Get More Out of Your Business’ Technology

Every business is looking to technology to enhance their ability to support their operations and provide a better customer experience. Maximizing the value you get from your technology involves a combination of optimizing usage, staying updated, and using the tools and resources you’ve chosen efficiently. Here are some strategies:

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How are Companies Handling Employees’ Desire to Work from Home?

Many business owners considered allowing their employees to work from home like opening Pandora’s box; once opened, there was no going back. Unfortunately, for these administrators, they were faced with the very real prospect of losing their business if they didn’t allow it. Millions of people started working from home in 2020 as a result of the COVID-19 pandemic, but now that public fear has diminished, how have companies reacted? Let’s discuss some remote work statistics to get an answer.

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MFA is Becoming a Major Component of Business Insurance

Businesses are prioritizing cybersecurity more than ever. Many insurers now require companies to meet specific cybersecurity standards before offering coverage, with one key requirement being the implementation of multi-factor authentication (MFA).

Here’s what you need to know and how we can help.

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Five Common Business IT Headaches Managed Services Help Relieve

Technology frustrations can cause major setbacks for today’s businesses. IT challenges of all kinds can disrupt operations and impact productivity. Fortunately, managed IT services can help solve these common business IT headaches. Therefore, businesses can access a team of experts ready to tackle these issues head-on by outsourcing their IT management to a managed service provider.

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Are Businesses Really Considering the Four-Day Workweek?

There has been a lot of talk about ways to get more productivity from your staff. One idea floated a few years ago was reducing the number of days people work to four. Now, if you think, “How does working one less day improve worker productivity?” you aren’t alone. This week, we will take a look at the benefits of a four-day workweek.

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Small Businesses Should Be Using These 5 IT Tools

Information technology offers businesses of all sizes significant benefits, very much including small and medium-sized organizations. Let’s go through five modern tools that offer this kind of inclusive utility to the point that we see them as essential for successful business operations today.

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If These 5 Technology Problems Sound Familiar, You Aren’t Alone

As necessary as technology is in modern business operations, a variety of common IT-related obstacles must be overcome for your efforts to succeed. Fortunately, partnering with a managed service provider (MSP) can make these obstacles less “mountain” and more “molehill.” Let’s examine some of the most often seen business technology challenges and discuss how a relationship with an MSP helps alleviate them.

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How to Approach an Office Move with Your Technology in Mind

One of the biggest signs that your business is doing well is that it is growing. When it starts to grow, you might notice that your office suddenly feels a little cramped. While moving an office can be stressful, it is often necessary to ensure that your company can continue to flourish. From an IT perspective, it can be even more challenging.

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Innovation Can Take You to the Next Level

Most businesses need to confront IT innovation, as technology moves pretty fast. If you don’t have a plan to at least consider the technology, you could be easily left in the dust. In this month’s newsletter, we will discuss some pretty transformative technologies that are evolving quickly and can help your business improve its overall innovation. 

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Tip of the Week: 4 Ways to Save Money on Your IT Solutions

Are you paying attention to where you spend your IT dollars and whether or not you are making the most of your budget? It’s important to assess your needs before making any major technological purchase, including the goals, challenges, and pain points you are trying to solve. With the right approach, you can increase the value you get out of your IT—particularly with the following strategies.

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Improving Collaboration Can Pay Big Dividends

Effective teamwork is indispensable for business success. Collaboration stands out as an extremely important consideration, yet devising a strategy that expedites project completion and enhances service delivery poses challenges. This week, we get into modern collaboration practices and how technology can help you improve collaboration.

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The Problem With Devaluing Employees

Running a business can be tough and result in a lot of frustration from staff, management, and customers. Sometimes that frustration can boil over and cause consternation among the core elements that need to function for a business to be successful. This week, let’s look at an issue that can really hurt your business.

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How to Scale a Growing Business (Using Technology to Your Advantage)

If you could generate more revenue without spending more, wouldn’t you?

If you share most people's goals and aspirations, the answer is a resounding and enthusiastic “yes.” Scaling a business is an important element of continued success—provided it is carried out correctly. Let’s discuss how you can help ensure your success, partly by implementing the right technology.

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Did You Know? Big Tech Companies Don’t Care About Your Data Privacy

How important do you consider security for your personal and private data on your web-connected accounts? If you don’t think about it often, you should be; countless entities out there—including major enterprises and providers you trust—do not respect your data privacy and security. Let’s discuss how some large companies take advantage of your data and some of the questions you should consider when trusting these companies with your data.

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Cyber Censorship is a Complicated Issue

The web is filled with all types of content, and depending on where you live, it can be regulated by a myriad of organizations from all sections of society. From internationally recognized trade organizations to governments to industry regulators, there are a lot of moving parts in data regulation as it now stands. That leads to people wanting more control over data and censorship. Let’s take a look at cyber censorship and how it's a bigger issue than you might think.

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The Best Way to Protect Your Business’ Reputation is to Protect Your Data

SMBs tend to rely on their longstanding clients to bring in the majority of their revenue, so what happens when clients suddenly cannot trust your business’ reputation? Look no further than if you were to suffer from a cyberattack for an answer. It turns out that being careless with your clients’ data is one of the best ways to sink your reputation.

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Three Innovative Tools Every Small Business Should Consider

There are rules for doing business that most people understand. That status quo has been around for a long, long time, but as technology advances, it does more than connect parts that weren’t connected before; it can break down some of the old notions about the ways businesses are run and give people who think outside the box a leg up going forward. Let’s look at three ways business leaders are innovating how they do business.

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How to Transition to or Establish a New Office Location

It’s always exciting when you can expand your business’ influence with a new location, but this excitement brings with it all kinds of complications. There’s always something, whether it’s the technology for the new location or the logistics surrounding the opening. Let’s look at how you can make sure that technology is not the thing that holds your business back from opening a new location.

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How Your Business Can Benefit from Inventory Management

Managing the large number of devices in a modern office requires effective tracking and monitoring. The challenge lies in keeping tabs on each device, identifying users, and monitoring usage patterns. If your technology isn't currently being tracked, it's important to start doing so. The implementation of an inventory management system offers a more efficient and streamlined approach to this task.

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Five Problems Businesses Have with Modern IT

While it’s true that technology has become essential for businesses, organizations still often grapple with various technology issues that can impact how they do business. Many times organizations get turned around and it can cause some aspect of their IT to be problematic for them. Today, we look at five common technology issues that businesses frequently face.

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Four Ways to Manage the Complexities of Your Business

Running a business may never be totally smooth sailing, but it doesn’t have to be a complete grind all the time either. Managing complexities with your business’ technology is a good way to ensure that things move ahead with some efficiency. Today, we look at four ways to effectively handle complexities in the realm of business technology.

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Technology Solutions to Help Solve Common Operational Problems

Operational problems can not only stymie growth, they can trigger a lot of other issues that can be detrimental to the long term success and sustainability of a business. Unfortunately, it’s often a little difficult to see while you are in the heat of battle. Let’s take a look at some of the solutions that can solve some of the common operational problems that small businesses run into.

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Five Ethical Decisions Innovative Businesses Need to Wrestle With

Nowadays, companies grapple with a myriad of ethical challenges, necessitating responsible decision-making to keep the data they store secure. Some decisions that are made straddle the ethical line of right and wrong. Let’s take a look at five uses of technology that are controversial.

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How Small Issues Can Snowball Into Major Operational Problems

When it comes to your business’ continuity, you should know that even small issues pose a great threat—especially when they involve your business’ data. Let’s examine two situations where even small mistakes could lead to a cascade of problems that could leave your organization strapped for cash and struggling to stay alive.

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KPIs to Help You Measure Your Business’ Productivity

Productivity is the lifeblood of any business, and understanding what it entails is paramount for every decision-maker in the corporate world. The concept of productivity is highly contextual, as no two businesses operate in the same way or are managed identically. Today, we present a set of key performance indicators (KPIs) that you need to consider. These twelve metrics will assist you in gauging whether your business is meeting productivity expectations or falling short.

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How to Make the Most of What Your Business Has

Your business only has so many resources, from its budget to its time to its employees’ capabilities. This is what makes it so crucial to properly manage all of them.

Let’s run through some basic practices that can help you make the most of what your business has at its disposal.

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Modern Technology Can Boost Sales Efforts

In many ways, a business is only as capable as its sales team allows it to be… and nowadays, a sales team is only as capable as their tech allows them to be. Let’s take a few minutes to discuss how you can turn this to your advantage by providing your sales team with the technology that supports their goals.

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How to Successfully Implement a New IT Strategy

Technology is an incredibly powerful factor when it comes to your business operations, so we wanted to share how a solid IT strategy can make a significant impact on your company. We’ll explore how poor IT implementation and strategy can affect performance, as well as what you need to do to prioritize your IT.

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It’s Probably Time to Consider a Change

Ask anyone that runs a business and they’ll tell you that it’s not one thing, it’s dozens of interconnected tasks that make up an efficiently functioning business. The smaller a business is, the more that the people that work in it need to do. This month, we wanted to discuss how even small investments in technology can make a massive difference in the way a business operates. 

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eSignature Tools Provide Value for Small Businesses

When a business strikes a deal, there is usually some sort of paper trail or contract involved to hold both parties involved accountable. However, the traditional method of managing paper documents is both time-consuming and wasteful. With eSignature tools, businesses can change the way they handle signing documents for the better.

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Looking to Make More Sales? Consider Using These Technologies

Today’s technology can be used to help optimize and elevate just about any of your business’ processes, including your sales processes. Let’s run through a few examples of how your sales team could (and really should) be using tech to their advantage.

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Speed up Business with eSignatures

Businesses today deal in contracts. Every agreement has a proverbial paper trail. Traditional paper-based contracts are not only time-consuming, but they also involve manual efforts and can be prone to errors. This is where eSignature tools come into play, offering numerous benefits that revolutionize the way we handle and sign documents. This week, we explore the key advantages of eSignature tools and how they can positively impact businesses of all sizes.

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Build Efficiency Through Strategically-Implemented Processes

Every business is trying to do what they do with fewer interruptions and reduced costs. The more you can do with less, the more profitable your business can become. Building efficient processes is essential for the growing business, so this week will explore various strategies and practical tips to help you build more efficient processes.

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Basic Marketing Technologies to Help You Bring in Business

We tend to focus a lot of our time on this blog talking about the technologies that businesses can (and usually should) use as a part of their operations. However, without clients or customers coming in, there’s only so much good that these technologies can do. That’s why we wanted to briefly touch on a few technologies that can help you attract more people to your business so that all the other IT solutions we recommend can live up to their potential.

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Does Managed IT Really Pay for Itself?

Businesses use all types of sayings to try to draw in customers. One of the core selling points of managed IT services is that “it pays for itself”. This is more than just marketing. The multiple services that make up managed IT services all help a business save time and money, but when added together, it can really help the bottom line of a business more than most services they can use. In this week’s blog we thought we would go through the core elements of a managed IT services agreement to show how it really does pay for itself. 

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Many Businesses Have Found the Value in Hybrid Operations, You Might Too

The reliance on remote workers has grown exponentially over the past couple of years, and presents businesses some stark challenges as well as some amazing opportunities. As a result, a lot of businesses have tried to find middle ground and started implementing a hybrid approach to their workforce. Let’s take a look at what hybrid work entails and how it can benefit your organization.

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It’s Important to Be Selective With Your Business’ VPN…Here’s Why

“I just wanted to take a second to thank the sponsor of this video, [insert VPN provider here], for supporting the channel!”

If you’ve been on YouTube in the past few years, this message likely sounds pretty familiar. Virtual private network providers have been taking advantage of the trend of influencer marketing to spread awareness of their largely obscure product—often, offering an enticing deal. While we have and will continue to promote the use of a VPN for business purposes, we wanted to clarify something here: these are not the VPNs we’re saying you should use.

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Three Ways You Can Make Technology Work for You

While extremely useful, there are plenty of potential frustrations when using technology for your business. From extended downtime from broken technology to hackers trying to steal your data to tools that don’t really fit the specific needs of your business: managing a lot of technology can be difficult. In this blog, we are set to discuss three things you should focus on to get out in front of potential technology problems.

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Why Your IT Team Should Have Its Own Mission Statement

You’re probably familiar with the concept of a mission statement, particularly in terms of your business as a whole. Did you know, however, that you don’t need to stop there? You can—and we’d argue, should—establish more specific organizational missions for your different departments. Let’s consider how you can benefit from creating a mission for your IT team to uphold throughout its operations, and how you might go about doing so.

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Bureaucracy In Your Business Can Ruin Efficiency

For business managers, it can sometimes be difficult to create policies and procedures that allow for the efficiency that they’d like to see from their business. Business growth leads to more complex situations which in turn demand more complex procedures. This enhanced complexity can not only get constant in that you need to alter the way things are done, you also could fall into the trap of mistakenly putting productivity roadblocks up that can alter the way your business operates.

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How Other People Can Be the Key to Your Business Success

Business is filled with all types of relationships, and some of them are very challenging. Consider for a minute how challenging some of the interactions you have with customers are; or some of the vendor conversations that happen; or some of the give-and-take you get from your employees. Sometimes it is hard to believe that without these people, your business would be a complete flop. This month, we break down how sometimes the relationships you forge in business are the key to things breaking your business’ way.

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How to Squeeze Every Drop of Value from Your Business Technology

Keeping a business running is no easy feat, with dozens of moving parts and considerations to maintain at any given time. Arguably, this has never been more true than it is now, when you combine current inflation and labor shortages with the technological options businesses now have. In short, it can be exceptionally confusing…and challenging in terms of budgeting it out.

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Supply Chain Management and the Growing Need for Logistics

Small manufacturers and distributors operate under a whole separate set of conditions than their larger competitors. This is because they don’t have the available capital to have any noticeable inefficiencies, and if they do have some, they are going to definitely affect their ability to compete. One solution that these organizations can lean on is a logistics platform. 

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3 Strategies to Win When You Have Too Much to Do

Have you ever felt like there was simply too much to do and unless you light a fire under your butt, you have no chance to get it all done? What if this state is standard operating procedure? For many small business owners and employees, this is the reality of going to work every day. In this week’s blog we thought we would discuss three strategies that work to lighten the load when it seems like the to-do list is just too big.

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How to Keep Rapid Growth From Hurting Your Business

All successful businesses want to grow and better themselves, as growth is a direct indicator that you are doing something right, from providing better services to your customers or servicing more customers. If you’re not ready to adapt to this growth, you’re in for a difficult time. Here are three ways you can keep your business operating even when you’re experiencing unprecedented growth.

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Attract and Retain Employees with Solid IT

Technology is only effective in the hands of the right—or, at least, well-trained—employees. To work toward this goal, you’ll have to ramp up your hiring processes to ensure you garner the interest of the right candidates for the jobs. Nowhere is this more true than for your IT department. Let’s go over how you can make your business an attractive employment option for skilled and innovative technicians.

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The IoT Is Helping Business Get Smarter

Business technology has grown so much over time that it’s practically unrecognizable compared to some of the original solutions. The Internet of Things has given businesses more opportunities to automate processes and build efficiency into their IT infrastructure, and in more ways than one. Let’s look at how businesses use the Internet of Things and what you might accomplish with it.

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How to Solve Procedural Problems in Your Business

For all the benefits that remote work offers, it does come with some challenges. Fortunately, there are different strategies that can be applied to help overcome them. Let’s break down something called structured problem solving, and how equipping your team members appropriately can help you with it.

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Sometimes, Business Growth Requires You to Be a Bit Uncomfortable

Not everyone is cut out to be an entrepreneur, largely because there’s a lot that can pop up and cause problems that need to be addressed. Let’s discuss how successful business owners rally through tough times to help attain this kind of success.

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Patience is a Virtue…Especially Amongst Your Team, Part 2

Our blog last week covered how patience is an important part of the most successful and productive employees’ arsenal. This week, we want to cover how you can help your employees be more patient. If you know someone in your office who could take things down a notch, this is just the blog for you with four suggestions that might do the trick.

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Identifying the Most Valuable Technology for Your Business

We talk a lot about different types of technology, securing your technology and your accounts, and a lot of other technology-related issues on this blog, but because of the generalities of whatever technology (or strategy) we’ve chosen to write about that day, we never confront the thing that is most important to a business: How does any technology fit into what we do here? What value do we get from any type of technology? Today, we thought we’d talk a little bit about what you need to do to find the right technology for your business and how to come up with those decisions. 

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Make Work Simpler Through Automation

All jobs have aspects of them that are simply dull or unengaging. After all, nothing can be exciting all the time. This week we wanted to focus on these rote tasks and what you can do to make them less of an impact on your time and job fulfillment. Turns out, the key to solving this issue stems from technology, specifically the ability to automate said tasks.

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Could You Soon Have a Four-Day Workweek?

The idea of a four-day workweek has been popular for some time now, to the point where it is actively being tested in practical settings. Let’s discuss how successful this approach has been (spoiler alert: it’s been quite successful indeed).

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Are You Sharing Your Employees with Another Employer?

How many of your employees do you think hold a second job? This isn’t a particularly outlandish concept, but one thing that has come about as a result of the COVID-19 pandemic and its surge of remote work is that some employees hold two jobs at the same time, and not in the way that you might expect.

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How to Optimize Your Google Business Profile: Part 5

If you’ve made it this far into our series, good for you, you’re on your way to finishing mastering your Google Business Profile.  For the last segment of our series, let’s continue our discussion on Google Business profiles and how to really make your profile yours, and how to use it for engagement from your audience!

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IT Costs are Rising on a Global Scale…Here’s Why

No matter how big your business is, you’ll always have technology expenses. It’s just a fact of the current workplace, and your profits will be inexorably tied to how well your IT works for you. Furthermore, the more IT costs rise, the more impact small and medium-sized businesses will feel from them. Today, we wanted to address this issue and how you can minimize the frustrations that stem from seemingly uncontrollable technology costs.

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How to Optimize Your Google Business Profile: Part 4

If you’ve been following our series, you're aware we’ve been exploring Google Business profiles and the ways you can best optimize your profile to suit your business’ needs. Now, we are going to explain how to get started with claiming your business’ profile.

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How to Optimize Your Google Business Profile: Part 3

Your business’ online web presence is directly related to how extensive your SEO strategy is. As you by now know, a good way to improve and manage your SEO is your business’ Google Business profile.

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How to Optimize Your Google Business Profile: Part 2

When it comes to Google Business Profiles and Google’s algorithm your business’ visibility may depend on how good your business’ profile is. We further explain how to optimize your profile to not only comply with the practices demanded by the almighty Google Search algorithm but also provide searchers with the exact information they need. 

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Innovations in Manufacturing Tech

Manufacturers have long been at the forefront of technology. Today, this trend continues, but with new, innovative tools that are designed to make business more efficient and workers more productive. This technology has helped much of the manufacturing sector despite costs continually rising, supply chain interruptions, and other variables. Let’s take a look at some of the major technology changes that have fueled manufacturers during the past few years. 

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3 Innovative Strategies You Can Use to Keep Things Simple

With so many different technologies being used in business, it can sometimes be too much for the people out there who aren’t as tech-savvy as others. In fact, some of the people you will work alongside will not be able to grasp some of the simplest technology concepts. Unfortunately, these people don’t know a fraction of what they need to know about the technology they use, and it could put your organization at a disadvantage. This month, we thought we’d give you a few pointers on how to talk to your coworkers who aren’t as knowledgeable as you are in technology or any other field.

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What Today’s Business Leaders Need to Know About IT

Look, I’m not going to pretend that the executive level of any size of business doesn’t already have plenty on its plate. Having said that, it is important that a business’ top dogs are on the same page as its IT team members. Let’s run through the different points that this relationship should focus on for your operational benefit.

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Which Industries are Most Likely to Be Targeted by Ransomware?

Let’s begin by making one thing abundantly clear—all businesses and industries could potentially be targeted by ransomware, regardless of their size or target audience. However, as of late, some industries have been targeted more and more. Let’s examine some of the commonly targeted industries that ransomware is frequently waged against.

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The Emergence of Social Media has Changed the Game for Businesses

Social media is often seen as simply a consumer technology that has limited value to businesses, but you might be surprised by how much proper use of social media can impact it. Here are four benefits your business could potentially see from using social media websites and applications.

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Keeping Your Business Agile Can Really Pay Off

Technology advances at an incredible rate, and the successful business has much work to do in order to keep up with it. How does your organization’s ability to change and adapt hold up compared to your competitors? This concept, dubbed business agility, is of critical importance in today’s fast-paced business environment, and if you aren’t prepared to assess it, you might be falling behind the competition.

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When Everything is Powered by IT, You Need a Reliable IT Resource

Let me ask you a question: is there anything in your office that doesn’t rely on technology in some way, shape, or form (and no, the old coffeepot that makes the perfect cup doesn’t count)? Increasingly, the answer to that question is “no.” Let’s review how much the average business nowadays relies on IT to really reinforce how ubiquitous technology has become.

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Social Media has Emerged as a Transcendent Technology for Businesses

It is not an exaggeration to refer to social media as a world-changing technology, impacting life in all manners—interpersonal, social, and professional. We wanted to focus on this last aspect and discuss how social media can assist a business in its operations.

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Should You Invest in New Technology Before You Get Priced Out?

What does your IT budget look like for the remainder of this year? According to Gartner, your IT costs might be increasing. So, we ask you this: are you being intentional with your IT spending, and are you spending your business’ hard-earned revenue on technology which advances your organization’s ability to succeed? Let’s take a look at Gartner’s study to see what we can learn from patterns in IT expenses.

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Outlining the Immense Value of Managed IT Services

Every expense that your business takes on needs consideration. When you are looking to keep your business productive, you need to focus on keeping downtime to a minimum. In order to do that you need to have tools that don’t take a lot of work-time maintenance and have professional perspectives available that can help keep operations running when issues with your business’ technology do happen.

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Has Innovation Resorted to Gimmicks?

We always hear about how innovation drives business. This has been typically true for the whole of human existence. As businesses have tried to stay profitable among the problems they’ve faced throughout the COVID-19 pandemic, we are beginning to see a troubling trend where new products are released with a laundry list of new features, but aren’t really enhancing the customer experience. Today, we look at how businesses have enhanced their marketing efforts to make products that don’t provide the types of innovations that are useful to customers. 

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4 Tips to Help You Make Practical IT Decisions

When you run a business, solid decision making is crucial to achieving success. This goes from hiring and managing your staff, choosing the right prospects, supporting your customers, and procuring tools and resources that make your business possible. Today, technology is not only important, it is a major consideration when determining your yearly budgets. Let’s go through a couple of tips on how to make the best technology decisions for your company.

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Tip of the Week: How to Manage People Better by Using Technology

When all is said and done, being a manager is a far different experience than being an employee. So, when you promote one of your team members to this position—or perhaps you’ve recently been promoted to management yourself—it is important that a few practices are incorporated into their new workflow. Let’s go over these practices, and how the right IT can help.

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Get to Where You Want to Go with Technology

Technology enables some amazing things for businesses, but it can influence the way you both look at operations and the way your business functions. Not all businesses have the capital to make these large technology investments. You are far from optionless, though; today we want to discuss some of the better investments you can make in your technology infrastructure, in particular ones that won’t drain your budget.

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