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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

VoIP Presents Some Intriguing Opportunities

A business telephone system has picked up some pretty costly requirements over the past several years. Not only does your business need to have a clear and concise calling system internally, it needs to incorporate video conferencing and remote communications. This can get pretty costly if you don’t have the right technology in place. That right technology is VoIP and it can save your business money and present options that allow your employees seamless communication capabilities.

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Tip of the Week: Making Your Network VoIP-Friendly

We could go on and on about the benefits of using Voice over Internet Protocol (also known as VoIP) for your business telephone needs. However, it is important that you do everything you can to prepare your network for this kind of utilization. Let’s review a few tips to help make sure your network is properly optimized for VoIP.

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The Best Practices of Video Conferencing

Video conferencing has really taken off in recent years, due in no small part to the COVID-19 pandemic, which forced remote work on most businesses worldwide. However, businesses see the benefits of video conferencing, and it has now cemented itself as a go-to communications solution for all businesses. Today, we want to discuss how to make virtual meetings and video conferencing more productive and more engaging.

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How to Get Started Prepping for a New VoIP Solution

With communication rising to the top of many businesses’ priorities list, it’s no wonder that Voice over Internet Protocol, or VoIP, is one of the most powerful ways to revitalize your company’s communications infrastructure. If you’re still using your old traditional telephony solution, buckle up because you’re about to find out how to ditch it for good.

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Business Communication’s Innovation is Driving Business Forward

For the small business, mastering advanced communication tools and strategies is not just a luxury—it's a necessity. Today, we’ll take a look at advanced small business communications, discussing the latest technologies, strategies, and best practices that can elevate your business to new heights.

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These Communications Tools are Driving Modern Businesses

Imagine doing your job without the advanced communications tools that you have access to. It would make things much less efficient. Most organizations use all types of different solutions to be able to support their workforce and customers, but in today’s business, there are three solutions most organizations have come to depend on. Let’s take a look at these three today.

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Seven Ways VoIP Makes Business Better

Voice over Internet Protocol (VoIP) has become an indispensable tool for businesses, with over 30 percent of them adopting it as their primary means of communication. Beyond its telephony capabilities, VoIP plays a pivotal role in modern collaboration by seamlessly integrating with various communication and collaboration tools. Here are seven ways in which VoIP enhances collaboration.

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Three Communications Tools Your Business Needs

In business, good communication is essential. If you do it right, you can streamline actions that can save your business a lot of money and build incredible efficiencies that can bring your vision to reality. Poor communication, on the other hand, can hinder a business’ ability to prosper. In order for your staff to be able to communicate effectively, they need the tools to do so. Here are three tools that most businesses should have in place to help drive business forward.

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VoIP Features Your Business Should Know About

Voice over Internet Protocol, also known as VoIP, has revolutionized the way businesses manage their communications through the use of telephony. Employees who were once tethered to their landlines or their physical locations can now break free of these constraints, and it’s all thanks to VoIP and cloud-based communication tools. Here are some of the best features of VoIP solutions for small businesses.

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Augmented Reality May One Day Replace the Smartphone

It’s undeniable that the smartphone is one of the best inventions of the 21st century. You can tell that by their adoption rates. These devices have completely changed the way people communicate, recreate, and work. They are so new that it’s funny to think that maybe in the very near future, these devices will be nothing more than trash in the world’s landfills. Today, we will briefly discuss what comes after the smartphone. 

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What is Coming After the Smartphone?

If you were to ask anyone under the age of 30 what the most important invention of their lifetime is, you may be surprised how many of them would say “the smartphone”. These devices have revolutionized the way that people communicate, work, and play, but like any other technology, the form factor may not be here forever. So what’s next after the smartphone? We unpack what technologies may replace the smartphone as the next big jump in personal computing. 

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4 Reasons to Upgrade Your Antiquated Telephone Service

The landscape of telephony for small businesses has changed dramatically. It’s likely that you don’t rely on your phone nearly as much as you rely on other technologies, like your Internet, communications solutions, and email. Still, an antiquated phone system can hold you back, so let’s explore the other viable option for your business: Voice over IP.

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VoIP Has the Features You Need in a Complete Communications System

Ah, the business telephone solution. You know you need it, but you dislike working with your current telephone provider for a number of reasons. You know you can get a better deal if you look around, but we bet that the best deal around is a hosted Voice over Internet Protocol solution from Directive. How can our VoIP solution save your business time, energy, and resources?

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Solid Communications is Imperative for the Modern Business

Ultimately, your employees are going to be the ones using your technology to accomplish their daily duties, so it helps to treat them like customers rather than end users. If you examine industry trends to make the best decisions possible with your technology and communications solutions, then you’ll allow your team to flourish in the process.

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Collaboration is More than Just Meetings

Most business owners are looking for a way to cut their costs. One way that many firms can see some cost reduction is to increase productivity through solid collaboration. Today, there are many digital tools designed to get more eyes on a project, but they may not completely fit your strategy. Let’s look at some strategies that are used to promote collaboration, and some tools that can fuel these enhanced collaborative efforts.

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VoIP Revolutionizes the Traditional Business Phone System

The business telephone system has been turned on its head by the establishment of VoIP. Voice over Internet Protocol has altered the way that businesses view their enterprise telephone system. This month, we take a look at the modern VoIP system and why it is a far superior tool to traditional telephone systems. 

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These Technologies Can Help Build Better Customer Relationships

Communication is critical if you want to maintain positive working relationships with your customers and clients. If you want to optimize communication, you should be considering the latest and greatest technology solutions that provide operational benefits as well.

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Getting the Right Communications Tools Can Really Help a Business

Business success relies in large part on communication. Any product or a service is entirely useless if there is no way to share or request information. Whether the communication is internal or external, the method upon which your business relies should be simple yet effective. This month, we will analyze the different methods of communication your business can use.

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Explaining VoIP and Its Immense Benefits

Communication solutions are especially important in today’s world of remote and hybrid work, and we are here to tell you that the traditional telephone solution you’ve known and loved for all these years is simply not viable in today’s business environment. Thankfully, a viable replacement is widely available, and it’s all thanks to Voice over IP technology.

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VoIP’s Versatility Delivers Great Value

Voice over Internet Protocol, or VoIP for short, is a truly exceptional service that all businesses should take advantage of if at all possible. Long story short, the traditional telephone system is archaic by today’s standards, and it should be replaced with a more dynamic and flexible solution in VoIP. Today we wish to discuss the various benefits you can expect to receive from implementing a VoIP solution for your business.

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VoIP Can Make Communications Easier

Nothing changes the fortunes of a business faster than having clear lines of communication, especially after operating with less-than-effective communications for a time. Today, there are options that provide businesses with enterprise-level communications without the massive price tag and commitments that they typically bring. 

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Access to Communications Has to Be a Priority

Businesses have a lot on their plates, especially lately, but one aspect of running a company that you absolutely should not ignore is communications. In fact, we might argue that communications is second only to security these days, considering the current state of many offices around the world. Let’s take a look at some aspects of your business’ communications infrastructure.

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VoIP Delivers for Businesses with These Features

Business has changed, so the tools your organization uses must evolve as well. One element of your business that has not only got more affordable, but also offers robust integrated features is your telephone system. Today, you can get some pretty impressive features as a part of a hosted VoIP implementation. With collaboration being more important than ever to keep costs down, having the tools you need at the ready is more crucial than ever.

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Hosted VoIP Brings a Lot of Benefits

The average person spends hours a day on their phone. For the average business, finding a way to support this trend is extremely important. This is why many businesses have begun to do away from their traditional telephone system for the massive benefits that Voice over Internet Protocol brings. Today, we will outline four major benefits of hosted VoIP to help you understand that if you aren’t using VoIP, you are probably leaving money on the table. 

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SMBs Can Create Profits with VoIP

Voice over Internet Protocol, or VoIP for short, is the new wave in terms of telecommunication, and while some small businesses have hopped on board and adopted this new technology, others are still reluctant to do so. Well, we are here to tell you that the cost savings are, in fact, real. You have no reason not to replace your existing communication infrastructure with a hosted VoIP solution.

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Building Trust in Business with a Consistent Approach

For a worker, one of the most maddening things that can happen at work is when there is a lack of consistency with the leadership. It can throw a figurative wrench into everything that you are trying to accomplish. Some examples of people not being consistent include:

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3 Ways to Improve Communication In Your Small Business

When we say “improve communications” you probably are expecting an article about telephone systems or which video conferencing platform works the best. Normally, you’d be right, but today we decided to briefly go over four ways that you can foster better communications between management and their employees inside of your business.

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Voice over Internet Protocol is a Solid Business Tool

For many businesses, their telephone system can be extremely expensive, especially considering the need for extra mobility as many people are still working remotely. VoIP, or Voice over Internet Protocol, presents a cost-effective solution for any business’ telephone needs. Let’s take a brief look at VoIP and how it can be a game changer for your business’ communications.

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VoIP Is the Ultimate Addition By Subtraction

With high-speed Internet practically being a necessity for today’s business, it isn’t a surprise that Voice over Internet Protocol has taken off in popularity over the past couple of years. A business that utilizes VoIP for communications rather than a telephone provider can expect to benefit in many ways. These are just a few of them.

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VoIP Can Be a Game Changer

Traditionally, the business telephone system is one of the most expensive operational costs, especially if you take into account a business’ expanding mobility. Today, there is an option that changes the way that businesses look at their phone platform. That option is VoIP, or Voice over Internet Protocol. Today we’ll tell you a little bit about VoIP and tell you how it can drastically improve your business’ communication.

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Unify Your Communications and Improve Efficiency

Cloud computing is as popular as ever with 80 percent of businesses now using some form of it. Today, you can get about any type of business computing in the cloud, but one of the most valuable solutions that most businesses can use is found in the communications sector. This month we’ll talk a little bit about how a hosted VoIP platform can be one of the most useful solutions for your business. 

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Three Ways (Out of Many) That VoIP Boosts Productivity

VoIP—Voice over Internet Protocol—is an incredibly useful tool for today’s businesses to make use of, especially in terms of improving productivity. Let’s consider a few capabilities that can give you and your team a leg up.

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Communication Practices to Keep Everyone on the Same Page

A lot of people have been working from home for the better part of a month, but the rise of the remote worker was happening long before the COVID-19 outbreak demanded people work from home. Today, business owners that wouldn’t typically be in favor of a remote workforce are starting to come around as they see comparable productivity and less overhead costs than normal. With their remote workforce doing pretty well, one problem that these business owners are seeing is periodic miscommunication. Let’s take a look how to improve your company’s remote communications with technology you probably already have access to. 

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Video Conferencing Is a Great Tool for Distance Meetings

With more people working from home recently because of the COVID-19 outbreak, remote communication options are being leveraged to keep people on the same page and businesses running effectively.  One of those options is video conferencing, and it is helping many people get a semblance of normalcy in a time when things couldn’t be less normal. 

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Benefits of Leaning on a Video Conferencing Solution

It wasn’t too long ago when the idea of video conferencing was a very complicated one. The technology just wasn’t there to make it a major benefit for companies. As conferencing technology has been innovated upon, however, it now presents a laundry list of substantial benefits. Let’s take a look at some benefits you can see by moving to video-driven meetings. 

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How Improving Communications Improves Your Business

If you were to search Google for “the most important thing for a company to be successful,” there appears to be a wide range of answers - from team management, to sales skills, to relationship building, to decision making. However, among the vast majority of the results, there was one common thread: the ability to communicate. That’s why we’re exploring how to best communicate with people associated with your business.

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VoIP Gets You Where You Need to Go

Do you run into a scenario like this in your work? You are out of the office and you are made aware of a situation that has resulted in an irritated client. You call the client to make things right, and you successfully smooth the situation over. A while later the client wants to discuss something with you and he calls your personal phone directly. You try to politely direct him to use your business line, but over time, he makes your personal line his business’ support number.

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Tip of the Week: Using Digital Signs

If you walk into any office out there, chances are you’ll see signs on the wall indicating who is located where, as well as those that identify points of interest that visitors might need. With digital technology taking over many aspects of the office, it was a given that it would eventually impact signage. If it’s used right, digital signage can highlight important parts of your office and encourage employees to give it their all during the workday.

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Tip of the Week: Canned Responses can Streamline Communications

Email is a crucial part of normal business operations, but while email can provide a great medium for communication, sometimes you don’t have time to respond to every single message in a sincere and meaningful way. This is where Gmail’s canned responses come in. For this week’s tip, we’ll go over how you can set up your very own canned responses so that you can cut down on wasted time during your repetitive email communications.

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Improve Your Business’ Communication with VoIP

Traditional telephone systems used to be necessary to getting work done in the office and communicating with clients, but in today’s business world, with access to plentiful cloud-based options and the world’s resources at your fingertips, you have other potential assets to pull from. By utilizing a Voice over IP phone system, you too can free yourself from the clutches of telephone companies and move your organization in the right direction.

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None of VoIP’s Issues Are Enough to Prevent You from Using It

Voice over Internet Protocol (or VoIP) solutions were made to give organizations another means of utilizing a service that they were already paying for - their Internet connection. Of course, like any solution, VoIP can have its disadvantages, it is just that most of these disadvantages hinge only around the lack of a strong and reliable bandwidth connection.

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How to Adjust Your Business for Collaboration

Collaborative work is pushing organizations forward faster today than ever before. With the use of more dynamic and option-rich technology, your organization can benefit from the improved productivity that comes from enhancing your collaborative strategies. Today, we look at some of the technologies used by organizations that prioritize collaborative work.

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3 VoIP Features That Have Operational Benefit

It isn’t as though we haven't said this before but leveraging a VoIP (Voice over Internet Protocol) solution over a traditional business telephone system can bring your organization a few very clear benefits. Many of these benefits come from the advanced features that VoIP offers as add-ons. We’ll discuss a few of these features and their advantages.

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Cloud-Based Communications Helping Businesses Boost Productivity

The cloud is the perfect outlet for businesses to improve productivity, but the degree to which this statement is true depends on the business and how much it leverages the cloud. If you’re not sure if your business can be utilizing the cloud in a more efficient way, perhaps we can help you make this determination and improve the way you take advantage of this technology.

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See a Major Communications Boost Cloud-Hosted VoIP

Voice over Internet Protocol, also known as VoIP, has grown more popular with businesses in recent years, and it’s hard not to see why. The sheer amount of benefits that it provides to businesses--small organizations in particular--make your traditional telephone system look outdated and inefficient. We’ll discuss some of the greatest benefits today.

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VoIP Is the Leading Choice for Business Communications

Few technological assets are as important in today’s business world as a working telephone solution of some sort. While its form has changed considerably over the years from a traditional handset terminal to a desktop application or mobile device, its functionality remains largely the same. In some ways, it’s even better and more improved, offering unprecedented opportunities for businesses to revamp their entire communications infrastructure.

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The Internet Continues to Change Business

With so many people depending on the Internet for a litany of reasons, there might not be the general acknowledgment of just how powerful the ubiquitous use of the Internet really is for businesses. From the storage and redundancy of business’ data to virtualized computing platforms to browser-based interfaces that provide access to productivity and communications software, today’s Internet is filled with solutions for the modern business.

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3 Ways VoIP Can Enhance Your Employees’ Collaboration: Here’s How

It’s not every day that you encounter a business technology solution that’s capable of connecting all of your employees together in a quick and easy way. Voice over Internet Protocol, or VoIP, is a great way for your business’ employees to collaborate, both in and out of the office. We’ll go into three reasons why your business should invest in VoIP now to further improve operations and efficiency regarding employee collaboration.

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3 Reasons Why Businesses are Flocking to VoIP Phone Systems

Telephone solutions have long been a part of the business environment, but it’s not always a simple process to implement, as no two organizations are the same. How many users do you have? How many telephone units do you need? How many wires will you need to run through your office? These questions, and more, make it much more appealing to consider a digital voice telephony system for your business’s needs.

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Your Business’ Next Great Addition: Voice over Internet Protocol

How does your business communicate? If you are relying on a telephone solution that isn’t optimized to fit the specific needs of your business, you may be hindering your ability to stay efficient and cost-effective.

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Could VoIP Improve These Points For You?

Traditional telephone lines were once extremely important for your business’s success. You had to have dedicated phone lines in your office running to each and every desk so that each of your employees had access to a phone when they needed it. Nowadays, however, virtual telephone systems have become popular with businesses of all size. How does this new way of handling your business’s communications hold up compared to the more traditional model?

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The Flexibility of VoIP Can Help a Small Business

Flexibility is often cited as one of the major reasons to consider a VoIP solution, but what exactly does this mean for small and medium-sized businesses? We’ll explore some of the major benefits that stem from the flexibility of VoIP, as well as how your business can better leverage it for your business’s future.

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Can Your Business Succeed with Its Current Communications?

Communications are crucial for any business. Whether you own a restaurant, a junkyard, or a corporation that is looking to go public, communications are a base line item on any business’ long term plan. Communication drives sales, collaboration, and the support of your offerings. Are you leveraging the best communications technology for your needs?

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Business Communications You Can Depend On

Would your business fall apart if communications halted? This is one of the major pitfalls that businesses have to deal with, as without proper teamwork and communication, operations can fall apart and productivity can be lost. What are some of the ways that your business manages the many modes of communication that it relies on?

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Business Technology Continues to Shift to the Web

Businesses today rely on so much technology that it’s impossible to think about operations without considering how technology can make them more efficient. In fact, many organizations would completely collapse without the innovations brought about as a result of technology development. One of the hottest trends over the past few years has been the shift from in-house assets to web-based assets, ranging from application access to infrastructure hosting.

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Strong Internal Communications Can Bring Major Benefits

Internal communications are remarkably important for a business with multiple moving parts. In a world with many choices for communication, how does your company keep in touch? We’ve put together five great ways that your company can take advantage of today’s networking technology to create an infrastructure meant to help your employees stay connected to one another and promote organizational cooperation.

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Small Business Communication Options to Boost Productivity

Miscommunication is something that plagues even the best, most organized organizations. Small businesses might be more tight-knit than your traditional enterprise, but humans are prone to miscommunication, and can be a major problem. We can help your business improve the way that it communicates and collaborates, and it all starts by considering how you can eliminate miscommunication in your office.

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3 Ways VoIP is Superior to Traditional Phone Systems

Businesses have always relied on telephone communication systems to stay in touch with external and internal contacts. However, the traditional method of telecommunication has fallen behind the times, giving way to more flexible solutions that are designed to save businesses money and improve efficiency. In particular, Voice over Internet Protocol can be a valuable asset for small businesses that are experiencing growth.


Rather than using telephone lines to transfer and receive calls, VoIP uses the Internet to send your voice to the recipient. Considering how most businesses need an Internet connection in the first place, using VoIP is simply utilizing a technology that’s necessary in order to eliminate an unnecessary expense.

Differences Between VoIP and Traditional Phone Systems
Does your business utilize VoIP? If not, you should consider doing so as soon as possible. It’s a great way to cut down on your operational costs and improve workflow. Here are some of the main differences and advantages that your organization can experience from using VoIP as a part of your communications infrastructure.

  • Additional features: While your traditional phone system might support services like caller ID, user blocking, call forwarding, conference calling, etc, VoIP offers all of these services, plus some. Unlike the traditional phone system, which you need to be close to the receiver to use, VoIP works right from your desktop PC, laptop, or smartphone. As long as you have an Internet connection, you can use your work number from anywhere, allowing for flexibility that the traditional phone system envies. Plus, VoIP offers several other features, including video conferencing, which can be very helpful for bridging the gap between employees while working remotely.
  • Decreased costs: If you’re paying for both a landline and an Internet connection for your office, you’re essentially paying for one too many services. Considering that landlines are often bundled with other services that you may not necessarily want, it’s more affordable and efficient to simply use VoIP as your preferred communications solution. Add in the fact that you can say goodbye to long distance, and you have a convenient and cost-effective package.
  • Flexibility: Traditional phone systems require an immense amount of work to add new lines to an infrastructure. Depending on your office’s setup, new phone lines need to be installed, and you might even need to remodel your office. Both can be expensive, but with VoIP, you don’t need to waste time or money on improving your infrastructure. As long as your Internet connection and internal network can sustain the traffic and strain, VoIP will work as intended.

If your organization is ready to implement a solid new communications infrastructure, a VoIP solution can go a long way towards improving operations. To learn more, give us a call at 607.433.2200.

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Your Professional Business Needs a Professional Communications Strategy

b2ap3_thumbnail_unified_communications_400.jpgIt’s not always easy for businesses to keep up with the latest communications technology. Some organizations are still stuck in the days of using antiquated communication mediums that are specific to the individual, rather than to an organization. In order to optimize the way your business communicates both internally and externally, it’s critical that you address the following two opportunities for unified communications.

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Are You Looking to Get the Most Collaboration Possible From Your Company’s Technology?

b2ap3_thumbnail_dont_be_afraid_400.jpgThe technological landscape of the office environment has evolved significantly over the past few years, especially in terms of technology that fosters inter-office collaboration. What could only be accomplished by sitting down together in the same room, can now be done remotely through the use of video conferencing and VoIP technologies. It’s a true golden age of business technology achievement, and if your business isn’t fully leveraging your communications technology, you’ll quickly fall behind.

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Landline Phones are On the Way Out, What’s Next?

b2ap3_thumbnail_your_office_work_phone_400.jpgTake a good, hard look at your desk telephone. How often do you use it for day-to-day operations? With the advent of technologies like Voice over Internet Protocol (VoIP) and the smartphone, it seems silly to be reliant on the telephone that’s tethered to your desk. However, some people still aren’t ready to leave the office telephone behind in favor of these new technologies. But… why?

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Tip of the Week: Even the Most Careful People Fall For These 4 Email Mistakes

b2ap3_thumbnail_email_gaffes_400.jpgDespite the rapid advancements of business technology in the past decade, enterprises the world over are still heavily dependent upon email. Therefore, every modern worker needs to be trained on how to send a professional email. If not, classic email mistakes will be made that could bruise your company’s reputation, like these four common email blunders.

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3 Ways VoIP is Superior to Traditional Phone Systems

b2ap3_thumbnail_call_over_ip_400.jpgTraditional phone systems were once the only mode of communication for businesses and their clients. In-house workers would make outbound calls on a limited number of lines. The Internet changed this part of doing business for the better. Now, by taking advantage of Voice over Internet Protocol (VoIP) phone systems, your team can eliminate the cost of traditional phone systems, while investing in flexible solutions designed to improve productivity and communications.

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