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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

The Value of a Printed Newsletter Should Not Be Underestimated

With so much focus on digital marketing nowadays, it can certainly be tempting to focus solely on these efforts… often, to the detriment of other forms, like print. We wanted to take a few moments to correct this temptation and talk about how print marketing, specifically in the form of printed newsletters, still has a lot of value to offer businesses… particularly, managed service providers.

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