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Directive Blogs

Directive has been serving the Oneonta area since 1993, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Technology Is Helping Create the “New Normal”

With productivity being a massively important metric for every business, situations like the ongoing COVID-19 pandemic create a lot of fear and uncertainty; especially with businesses having to find new ways to go about doing things so that they can keep revenue coming in. This week, we thought we’d take a minute to look into how businesses have made it this far and how each element of a business has had to react to the ongoing crisis. 

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Your Google My Business Profile is More Important Than Ever

If you're like most businesses who managed to remain open during these trying times, you have had to make a wide range of changes. The question is, are your customers aware of them? Do they know your new business hours or your COVID-19 precautions? Is your only communication tool a piece of paper taped to your door? Now is the time to take advantage of one of the most potent business communication tools available: Google My Business.

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Ready To Invest in Social Media? It’s Time For The Ultimate Social Media Rig

Social media has established itself as a main communication tool for personal use and businesses alike, yet many local businesses aren’t using it to its full potential. If you’re a business struggling with your social media presence, learn how the Ultimate Social Media Rig can get you up and running.

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Is Your Business Ready to Return to “Normal”?

The rollout of vaccinations have brought many businesses the hope of returning to normalcy, to a time before COVID-19 was the driving factor in how they ran their business. However, the reality is, most companies will not be returning to pre-coronavirus operations; the “new” normal is just the norm now. Your team and customers have adapted to the way things are done now, not the way they were done before.  

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What Will the Workplace Look Like After COVID-19?

As vaccines are showing promising results, we finally seem to see a light at the end of the COVID-19 tunnel. While it is still early to “look back on” the pandemic (after all, we are far from out of the woods), it makes sense to look to the future and consider how the lessons we’ve learned will continue to impact us—and this is perhaps nowhere truer than in the workplace.

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COVID-19 Clouds More than Christmas Plans

Today is Christmas day. In normal years, you would be bundling up to go to visit family and friends or preparing to host them.

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How to Combat the Digital Divide for Students at Home

As the country continues to embrace remote work and distance learning, the digital divide has become more apparent. In fact, according to a Newsday article, New York State ranks 26th in the nation in regards to the percentage of households with school children not having broadband access, any internet access, or computers. The digital divide has been ongoing for decades, but it has taken the pandemic to finally put the focus on it and bring it top of mind.

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How Businesses Have Responded to the Pandemic with IT

Unfortunately, we are not yet rid of the concern of COVID-19 and the impact that it has had on business survivability. With “business as usual” requiring a few drastic adjustments to continue, it is important that small businesses are able and willing to embrace these changes. Research conducted by Salesforce presented in their fourth Small & Medium Business Trends Report shows that many businesses are seeing the importance of these changes.

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Understanding the New Normal for Businesses

The world isn’t the same as it was at this time last year. With months of question marks surrounding business, and with more people than ever searching for their place, companies have had to make some operational concessions that, if we were to assess the situation today, don’t seem to be going anywhere, anytime soon. 

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How To Have a Better Remote Work Experience

The benefits of having the ability to work remotely certainly outweigh the alternative, but that doesn’t mean you shouldn’t work through some of the drawbacks. Doing so will make your remote work experience the best it can be. Here are three tips to keep you engaged and productive while you work remotely.

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How Has COVID-19 Impacted Cybersecurity Needs?

Data security is always a challenge that businesses must rise to meet, but the COVID-19 pandemic has complicated things significantly by creating situations that make ensuring this security even more difficult. Let’s go over the impacts that many organizations—especially those in the healthcare industry—have had to deal with due, in part, to the coronavirus.

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How Should IT Be Used as Employees Return to Workplaces?

Many workplaces have started the processes necessary to safely return their employees to typical operations. However, this is going to involve no small amount of preparation in terms of your business’ technology and proactive planning. Let’s consider the different approaches that you could take as you resume operations in a way that helps protect your team while still enabling work to be done.

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Cybercrime Spiking During the Pandemic

Keeping your network and infrastructure free from threats is always a priority, but with so many people working remotely businesses have encountered problems doing so. In fact, hackers, known for their opportunism, have been ultra-opportunistic during this period and it is causing many headaches for network administrators. Let’s take a look at some statistics that are definitely concerning as we head into the fall, where many experts expect the virus to become more problematic. 

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What to Do If Your Business Can’t Work Remotely?

We often discuss the “new normal” for businesses post-coronavirus and focus on the need for organizations to update their businesses to continue to complete and, most importantly, remain operational during the lockdown, most notably remote workers. However, the reality is there are many businesses that can’t readily take advantage of a remote workforce, due to the nature of their business. Here are some tips to help your business thrive, even if you aren’t able to take advantage of remote work.

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We’re Seeing an Increase in COVID-19-Related Cyberattacks

Since the beginning of the COVID-19 situation in March, creating a vaccine has been a major priority. True to form, hackers have begun targeting the very organizations responsible for the vaccine trials. There’s a lesson to be learned, today we’ll discuss it.

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No, Apple and Google Are Not Tracking Your Health

In a rare turn of events, Google and Apple have teamed up with local governments to help slow the ongoing spread of COVID-19. How would you like an app that could notify you if someone you had been in proximity to had tested positive for COVID-19? As useful as this collaboration could be to staunching the pandemic, many people are in uproar about it, and have begun to spread misinformation.

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How Have Businesses and Their Technology Been Impacted by COVID-19?

There is no question that the COVID-19 pandemic has had no small impact on the way that business is conducted. A considerable part of that impact is directed toward the technology that powers these businesses. One way or another, the way that businesses use their technology is bound to be influenced before all this is over.

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Google and Apple Pushed a COVID-19 Exposure Notification Setting to Your Phone. Here is Everything You Need to Know

Many users are noticing or just starting to hear about Google and Apple’s initiative to work with local governments to provide an easy way to help users prevent getting infected with COVID-19. The idea is that, if a local or state government wanted to build an app for users that would tell them if people nearby have been tested positive for COVID-19, they would get a notification on their phone. 

This, of course, raises many questions and concerns about privacy, but a lot of people are being warned that this has been forced onto their phones already, and that just simply isn’t the case. Let’s take a look.

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The Extreme Changes Businesses Have to Make to Survive COVID-19

For the months that COVID-19 has been around, everyone has done all they can to hold on to their business. They have closed down, they have closed their offices and forced their employees to work from home, they have borrowed money and scaled back or eliminated their 2020 plans. It would be nice if all that sacrifice would pay off, but the frustrating reality is that there is going to be a lot of sustained discomfort for a lot of business owners. Let’s take a look at some things small business owners should consider as they reopen their businesses. 

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How To Prepare Your Business for Post-Coronavirus

Things are still very up in the air when it comes to the pandemic and New York state’s reopening. At the time of writing this, most of Upstate NY is entering Phase 4. That said, social distancing and contact-free interactions will most likely be with us for some time. Is your business ready to conduct business in a post-coronavirus world?

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A Brief Guide to Leading a Company During COVID-19

Chances are your business has been affected by COVID-19. For those companies who had to shut down their operations, and are in the process of opening back up; or, the business that moved operations out of their location and had their employees work remotely and are recalling their employees, this situation is unprecedented. This month, we thought we would take a look at some of the factors surrounding this process, and how they will affect your staff.

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Three Services Your Business Needs, Post-Coronavirus

As businesses slowly open up, they’re finding that their customers and staff have begun to expect certain levels of interactions in response to the coronavirus. When it comes to keeping your business competitive, you need to embrace the clear delineation between how businesses operated pre- and post-coronavirus. What was once temporary has become the new normal. The question is, are you still running your business using the old business model?

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What Reopening Should Look Like to Businesses

As businesses of all kinds either actively reopen or find themselves swiftly approaching that point, the ongoing status of COVID-19 guarantees that these organizations must carefully evaluate how to proceed. With numbers rising at the time of this writing, it is important that you establish the means to protect your employees from infection and illness.

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Employment Scams Have Recently Exploded

With COVID-19 creating an unsure situation for so many businesses, and by extension their employees, these employees are suddenly finding themselves in a vulnerable position. Regardless of whether or not your employees are able to come into the office right now, it is important that you share the following information with them, as it may help to keep them out of a tough spot.

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What We Can Learn from Some Foreboding Security Predictions

With the COVID-19 crisis far from over, many businesses have had their attention pulled away from their cybersecurity needs by the concerns that the current health crisis has generated. Here, we’ll be reviewing some of the observations that a group of 273 cybersecurity professionals have made, courtesy of an annual survey.

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Reopen Your Business with Confidence

As the COVID-19 pandemic rolls on, many businesses continue to operate remotely with an eye toward reopening their office soon. Today, we thought it would be a perfect time to go over a couple of things that small business owners will need to address as people begin coming back into the workplace. 

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Managed IT Services for Your Remote Workforce

Whether your business is just starting to open up, or your staff is diligently working remotely, the effects of COVID-19 are going to be long lasting for most businesses. For those of us who were lucky enough to get our employees situated and productive without putting them at risk, we’ve started to see the value in having the infrastructure to allow for remote access.

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Coronavirus Scams Awareness

We have all been going through tough times recently due to the COVID-19 outbreak and subsequent social distancing measures and lockdowns. As we continue to go through rough times, we would like to encourage people to be vigilant and attentive with their security, lest you fall victim to one of the many recent COVID-19 scams out there. Here are several of the scams out there.

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How the Right Technology Can Help SMBs Reopen Safely

Many small businesses in the United States—most, actually—are in a catch-22 of sorts due to the COVID-19 pandemic. While reopening too soon could contribute to a resurgence in infection rates, there is also a very real risk associated with reopening too late. To help avoid either scenario, the right technology solutions will prove to be indispensable.

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For the SMB Returning to Work

Many states’ stay-at-home orders that are/were designed to mitigate the spread of the COVID-19 virus are now lapsing all over the U.S. As a result, business owners are re-opening their doors to a great deal of uncertainty. We have put together this guide to help the business owner understand that, even though you’ve finally been given the go-ahead, you have a responsibility to keep your staff and customers safe.

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The Pandmeic Era Internet

The Internet has never been more valuable than it is today. Over the past couple of months tens of millions of students have been introduced to telelearning, millions of businesses have promoted telework, people are meeting with their friends online, and consuming content from their living rooms (or their home offices) at rates never before seen. So what about security? Today we’ll take a look at how all this use is changing the Internet. 

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In the Age of Coronavirus, Now’s the Time to Reconsider Telework

New York State recently mandated a stay in place order, requiring only essential businesses remain open and all others have their employees stay at home. The goal is to reduce the spread of coronavirus, by increasing social distancing. The best way to do this is by having fewer employees physically in the office. For telecommuting to be successful you need to have a plan in place before you need to use it. Here are 5 steps to allow your employees to work from home in the age of coronavirus.

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Rethinking Your Budget for a New Reality

With the COVID-19 outbreak forcing businesses into unenviable situations, it’s probably not surprising that business owners and decision makers are looking at what expenses they need to cut in order to keep their businesses afloat. Today, we’ll discuss the trends we are seeing and how managed IT services can be a godsend in situations like this.

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If Your Business Isn’t Considered ‘Essential’ You Need to do This

New York State, along with many others, have mandated a stay at home order as part of their social distancing policy. As such, most businesses have to close in response to the coronavirus crisis. There are, however, 12 business sectors which are exempt from this order, and can remain open because they are considered essential. Do you know if your business is considered essential? Read on to learn more.

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The Employee’s Guide to Working Remotely

It’s not uncommon where a situation arises and you will find yourself working from home. To make this work, it is important that you keep a few additional issues in mind so that you can make the most of it. We have put together a few simple best practices that you should keep in mind as you operate remotely.

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Expansion of Remote Work

Is your business equipped with the necessary tooling to adopt remote working strategies? Remote workers have an incredible amount of benefits to contribute to your business’ operations. Remote work is not possible without a well-thought-out strategy. Today, we’ll review what your business needs in order to capitalize on remote workers. 

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How Remote Monitoring and Maintenance Helps Us, Help You

Remote monitoring and management software helps businesses of all sizes avoid issues of equally variable sizes, which is why it is a key facet of the managed IT service model. We wanted to review some of the ways that it benefits the managed service provider, and as a result, benefits our clients.

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Is Your Business Prepared to Deal with Coronavirus?

World events have always had a big impact on the banks that one finds on Wall Street, but in many ways, the one that coronavirus (COVID-19) has demonstrated has been unprecedented. As such, it almost provides a case study of the importance that disaster recovery planning has for any business… Wall Street institutions included.

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Digital Wallets In the Age Of Coronavirus

New York State recently joined a number of other states in prohibiting businesses from enacting a cash-free policy. A cash-free policy means a business can refuse to accept cash or even charge a ‘service’ fee for taking cash. There was significant pushback against businesses having no cash policies and the measure failed. However, as the world focuses on hygiene, specifically hand-washing or avoiding shaking hands, reducing the exchange of cash could be seen as a good thing. Perhaps it’s time to reconsider the benefits of a cash-free environment.

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Coronavirus: A Threat to Your Staff, Cyberthreat to Your Operations

COVID-19, or coronavirus, has been a major global health concern over the past couple of months. At this point, it is clear that this disease could have serious impacts on the workplace. We wanted to provide a brief rundown of good workplace and network health practices, as well as a few pointers on how you can handle health-based employee absences.

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